Financial expertise
for creative businesses
Financial expertise for creative businesses
Financial expertise
for creative businesses
Meet Chris and His Team
ITLA was founded in 2015 by Chris Carter, who spent nearly a decade as Head of Finance at NGE Music—working with some of the world's top DJs, like Jamie Jones, Eats Everything and Seth Troxler.
Chris saw that traditional accountants didn't understand the financial complexities of the creative industries. So he built In The Loop to provide specialist accounting designed for how the music industry actually operates.
Today, we're a dedicated team supporting hundreds of artists, agencies, and festivals—keeping their finances organised, compliant, and working efficiently.
Meet Chris and His Team
ITLA was founded in 2015 by Chris Carter, who spent nearly a decade as Head of Finance at NGE Music - working with some of the world's top DJs, like Jamie Jones, Eats Everything and Seth Troxler.
Chris saw that traditional accountants didn't understand the financial complexities of the creative industries. So he built In The Loop to provide specialist accounting designed for how the music industry actually operates.
Today, we're a dedicated team supporting hundreds of artists, agencies, and festivals - keeping their finances organised, compliant, and working efficiently.
Meet Chris and His Team
ITLA was founded in 2015 by Chris Carter, who spent nearly a decade as Head of Finance at NGE Music - working with some of the world's top DJs, like Jamie Jones, Eats Everything and Seth Troxler.
Chris saw that traditional accountants didn't understand the financial complexities of the creative industries. So he built In The Loop to provide specialist accounting designed for how the music industry actually operates.
Today, we're a dedicated team supporting hundreds of artists, agencies, and festivals - keeping their finances organised, compliant, and working efficiently.
Meet the team
Accountants and bookkeepers who've actually worked in events
Chris Carter
CEO & Founder
Natasha Atterbury
Head of Finance
Michelle Way
Accountant
David White
Team Leader
Nikita Tejnani
Bookkeeper
Klaudia Kibort
Bookkeeper
Sammy Wright
Bookkeeper
Luke Warburton
Bookkeeper
Sarah Burke
Bookkeeper - Events
Jordan Baah
Bookkeeper
Amanda Platyi
Junior Bookkeeper
Shannon Rust
Bookkeeper
Meet the team
Accountants and bookkeepers who've actually worked in events
Chris Carter
CEO & Founder
Natasha Atterbury
Head of Finance
Michelle Way
Accountant
David White
Team Leader
Chris Carter
CEO & Founder
Natasha Atterbury
Head of Finance
Michelle Way
Accountant
David White
Team Leader
Chris Carter
CEO & Founder
Natasha Atterbury
Head of Finance
Michelle Way
Accountant
David White
Team Leader
Chris Carter
CEO & Founder
Natasha Atterbury
Head of Finance
Michelle Way
Accountant
David White
Team Leader
Meet the team
Accountants and bookkeepers who've actually worked in events
Chris Carter
CEO & Founder
Natasha Atterbury
Head of Finance
Michelle Way
Accountant
David White
Team Leader
Chris Carter
CEO & Founder
Natasha Atterbury
Head of Finance
Michelle Way
Accountant
David White
Team Leader
Chris Carter
CEO & Founder
Natasha Atterbury
Head of Finance
Michelle Way
Accountant
David White
Team Leader
Chris Carter
CEO & Founder
Natasha Atterbury
Head of Finance
Michelle Way
Accountant
David White
Team Leader
Our Approach
We listen first.
Every creative business is different. We start by understanding your specific needs, challenges, and goals.
We listen first.
Every creative business is different. We start by understanding your specific needs, challenges, and goals.
We build systems that work for you.
No one-size-fits-all approach. We create accounting processes that fit how you actually work.
We build systems that work for you.
No one-size-fits-all approach. We create accounting processes that fit how you actually work.
We stay proactive.
We don't wait for problems to arise. We monitor your finances continuously and flag issues before they become headaches.
We stay proactive.
We don't wait for problems to arise. We monitor your finances continuously and flag issues before they become headaches.
We keep you informed.
Regular updates, clear reporting, and open communication. You'll always know where you stand financially.
We keep you informed.
Regular updates, clear reporting, and open communication. You'll always know where you stand financially.
We listen first.
Awarded by Digital Excellence
We build systems that work for you.
Awarded by Global Search Awards
We stay proactive.
We don't wait for problems to arise. We monitor your finances continuously and flag issues before they become headaches.
We keep you informed.
Regular updates, clear reporting, and open communication. You'll always know where you stand financially.
Your questions, answered.
What makes you different from regular accountants?
Do you work with independent promoters or just large companies?
Can you handle international events and touring?
What's your pricing structure?
How quickly can we get started?
Your questions, answered.
What makes you different from regular accountants?
Do you work with independent promoters or just large companies?
Can you handle international events and touring?
What's your pricing structure?
How quickly can we get started?
Your questions, answered.
What makes you different from regular accountants?
Do you work with independent promoters or just large companies?
Can you handle international events and touring?
What's your pricing structure?
How quickly can we get started?
Let's talk about your finances.
Book a free call and see how we can take the accounting headache off your plate.
Let's talk about your finances.
Book a free call and see how we can take the accounting headache off your plate.
Let's talk about your finances.
Book a free call and see how we can take the accounting headache off your plate.